Valuation Science is a powerful yet easy-to-use predictive analytic engine that can enhance almost any data-rich environment. It is specifically designed for integration into enterprise applications that process and store information about sales, marketing, or customer activity. Using statistical analysis, Valuation Science uncovers relationships within the data that lead to more targeted sales and marketing efforts, and better-informed decision-making.
In the ESRI version, the Valuation Science analytic engine is a fully integrated extension of ArcView®, the world's most popular desktop Geographic Information System (GIS) and mapping software, and ArcView Business Analyst. By combining Valuation Science's predictive analytics with Business Analyst data and ArcView's geographic display, you not only gain additional insight into your data, you can display your findings in a readily understandable manner. Because Valuation Science is an embedded module, you can conduct statistical analysis within the familiar ArcView environment.
For a graphical description of how ArcView and Valuation Science work together, see our workflow diagram.
Valuation Science enables you to quickly and easily generate statistical models that predict quantities such as revenue in dollars or units sold. These models rank order according to value and answer important questions including:
- How many digital cameras will be purchased during the next six months?
- How much revenue will a new store location generate?
- How much will this person borrow from our lending institution?
You can use Valuation Science to:
- Analyze and forecast purchase behavior
- Measure potential customer value
- Allocate marketing resources
Created with the business person in mind, Valuation Science's wizard-driven interface guides you through the modeling process. At the push of a button, Stone Analytics' Automatic Analyst™ technology scans the data and identifies the factors with the greatest predictive value. Depending on your knowledge of the data, you can choose among automatic, semi automatic and manual build modes—the manual and semi automatic modes enabling you to instill your models with insights drawn from your own domain expertise. Results are displayed in easy to understand graphs and charts, designed to support better, faster decision-making.
The Valuation Science predictive analytic engine employs some of the most robust and effective modeling techniques available, including advanced regression methods, to identify the critical behavioral patterns within customer and client databases. Furthermore, because the output is based on detailed data stored in existing applications, you can be confident that the answers are relevant to your business or organization. Whatever the application, Valuation Science replaces the guesswork in everyday decision-making with choices supported by proven analytical methods.
For more information about becoming a reseller of our Valuation Science-ESRI Integrated Solution, please contact our business development department.
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